The Fry effect

This week saw the publication of The Fry Chronicles on a number of "platforms". Stephen Fry is a real e-man so it is fitting that his work is launched this way and no doubt he provided invaluable input on how to acheive it.

How, I wonder, are lesser endowed authors, editors and publishers going to cope with keeping up with the Frys? It will probably make working in publishing very stressful for "traditional" editors (let's say ones over 45) who may be good with words and manuscripts but not so up-to-date with using Facebook, Twitter and the like. Dearie me, I've just painted a picture of myself.

It will also require lots of team patience between editors, marketers and the techie end of things to ensure that all are working from the same e-sheet. As most publishing houses have streamlined the editorial staff to the bones, I don't think the great new e-revolution is going to be that fun to work in from an editorial point of view.

I may be wrong, but let's see.